Best Author Pen Name vs Real Name Guide & Tips

Your author name is a powerful branding tool that significantly impacts your book's marketability and discoverability. Real names offer authenticity and simplify legal matters, while pen names provide privacy and genre flexibility.

a month ago   •   5 min read

Author Tax Preparation Guide, Tips & Strategies

Track and claim all legitimate business expenses—like home office costs, research, and professional development—to reduce your tax burden. Keep detailed, contemporaneous records to defend deductions and stay audit-ready.

a month ago   •   4 min read

Best Book Cover Designer How to Find & Hire Expert Service

The best designers understand genre norms and how to create visual impact, even at thumbnail size. Expect to invest between $600 and $900 for custom cover design, though complexity and experience may raise that.

a month ago   •   4 min read

Convert Book to Audiobook Steps & Tips

Converting your book to an audiobook can grow your audience by 50% and increase revenue via platforms like Audible, Apple Books, and Google Play.

2 months ago   •   4 min read

Email Marketing Tips for Authors Start & Grow Your Subscriber List

Building an email list gives authors direct access to their most engaged readers, creating a reliable marketing channel unaffected by algorithm changes. A strategic email approach can boost book launch sales by 30–50% compared to authors without lists.

2 months ago   •   5 min read

Facebook Ads Book Promotion Guide & Strategies

Facebook Ads can transform your author career by positioning your books in front of thousands of ideal readers daily at a low cost. The most effective campaigns focus on targeted audience selection—not flashy visuals.

2 months ago   •   5 min read

Virtual & In-Person Launch Event Organization Guide

Hybrid launch events combine virtual and in-person elements, increasing reach while maintaining engagement when well-executed. Platforms like Zoom Events help integrate virtual and physical attendees through innovative tools.

2 months ago   •   3 min read

Successful Book Giveaway Tips & Strategies

Book giveaways can increase your author visibility by up to 50% when timed with releases or series launches. Giveaways often grow email lists 3–5 times faster than standard sign-up forms.

2 months ago   •   4 min read